Technology first, and three ways in.
Software and web work are the core of what Laceup does. Photography, video and brand design are a separate service, booked in their own right. Most enquiries land somewhere on this page. If yours does not, send it anyway — a straight answer that we are the wrong people is worth more than a call that arrives at the same place a fortnight later.
Core practice
Software
Native Android and full-stack delivery, from a first release to untangling something that outgrew its architecture. It also covers the advisory half — a review before a rewrite is committed to, or after one has started going wrong. Much of this work happens in codebases that already have users, which changes how you approach all of it.
- Kotlin
- Jetpack Compose
- API design
- Backend services
- Architecture review
- Code audit
- Accessibility, WCAG 2.1 AA
Web
Sites and web products, designed and built in one place rather than handed from a design vendor to an engineering one and reconciled afterwards. Accessible to WCAG 2.1 AA by default rather than retrofitted — this site included, with the audits running on every commit.
- Web design
- Front-end build
- Static and server-rendered delivery
- Accessibility, WCAG 2.1 AA
Offered separately
Photography, video and brand design. A standalone service rather than production attached to a build — scoped, priced and scheduled on its own, and bought by clients who need none of the technology work.
The engagement shapes below apply to it in the same way.
How engagements are shaped
One hard problem
A scoped fix with a defined finish. The most common shape and the easiest to begin: you already know what is wrong, and you need it fixed without disturbing everything around it.
A full project
Longer, defined up front, delivered in reviewable increments. Suits work with a real deadline and a scope worth agreeing in writing before anything starts.
A second opinion
Short and advisory, and the purest form of what a consultancy is for. A review of an architecture, a codebase, or a set of creative choices — while reversing any of them is still cheap. Days rather than months.
Rates and availability depend on shape and start date. W-9 and certificate of insurance available on request, and we are happy to go through procurement.
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